Short form video ➶

Wrote the following over at Jank:

Regarding short form video, I chatted with a driver recently who told me about how tired his eyes were, looking at the phone so much during lulls on the job.

A few of my friends send me mostly short form videos, which I don’t watch.

As a part-time streamer I make them myself, encouraged by the interfaces of Twitch and Youtube to help the “channel grow.”

It’s all a bit depressing, and brings to mind a short book called The Medium is the Massage (Marshall McLuhan and Quentin Fiore, 1967) which I’m reading again to help make sense of things.

All media are extensions of some human faculty—psychic or physical

The wheel…is an extension of the foot.
the book is an extension of the eye…
clothing, an extension of the skin…
electric circuitry, an extension of the central nervous system.

Media, by altering the environment, evoke in us unique ratios of sense perceptions. The extension of any one sense alters the way we think and act—the way we perceive the world.

When these ratios change, people change.

And so on.

A universal basic income would be nice.

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